{"id":18085,"date":"2020-06-24T10:00:13","date_gmt":"2020-06-24T08:00:13","guid":{"rendered":"https:\/\/shortways.com\/?p=18085"},"modified":"2022-01-03T16:09:40","modified_gmt":"2022-01-03T14:09:40","slug":"resultats-sondage-phygital","status":"publish","type":"post","link":"https:\/\/shortways.com\/fr\/blog\/actualite\/it\/resultats-sondage-phygital\/","title":{"rendered":"Comment le \u00ab phygital \u00bb va changer l\u2019accompagnement des utilisateurs sur un nouvel outil ?"},"content":{"rendered":"

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Le 16 juin avait lieu notre webinaire sur “Comment bien accompagner le d\u00e9veloppement d’un outil en t\u00e9l\u00e9travail<\/a>” ou nous pr\u00e9sentions les diff\u00e9rentes \u00e9tapes \u00e0 prendre en compte pour un bon d\u00e9marrage d’outil avec des utilisateurs \u00e0 distance.<\/p>\n

Au cours de ce webinaire, nous avons demand\u00e9 \u00e0 nos participants “en quoi le contexte \u00ab phygital \u00bb va-t-il changer l\u2019accompagnement des utilisateurs sur un nouvel outil ?”.<\/p>\n

Nous vous pr\u00e9sentons aujourd’hui les diff\u00e9rentes r\u00e9ponses de nos participants.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.10″ hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Qu’est-ce-que le phygital ?<\/strong><\/span><\/h2>\n

Le mot “phygital” est la contraction des mots “physique” et “digital”. Il allie les environnement en ligne et hors ligne en prenant les meilleurs aspects de ces deux parties. Le but du phygital est de cr\u00e9er une meilleure exp\u00e9rience utilisateurs pour les collaborateurs d’une entreprise.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/shortways.com\/wp-content\/uploads\/2020\/06\/Capture-d\u2019e\u0301cran-2020-06-22-a\u0300-12.13.23.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″][\/et_pb_image][et_pb_text _builder_version=”4.9.10″ hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

0% d’entre eux pense que cela ne va rien changer<\/strong><\/span><\/h2>\n

Ce chiffre nous montre bien que le t\u00e9l\u00e9travail modifie les habitudes des utilisateurs qui ne sont pas\/plus au bureau. Il faut donc revoir les process et les fa\u00e7ons de faire de l’entreprise pour s’adapter \u00e0 ces nouveaux utilisateurs.<\/p>\n

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70% d’entre eux pensent qu’il va falloir beaucoup plus rassurer les utilisateurs<\/strong><\/span><\/h2>\n

C’est le chiffre le plus important de notre sondage. Une tr\u00e8s grande majorit\u00e9 des participants pensent que le t\u00e9l\u00e9travail implique de beaucoup plus rassurer les utilisateurs qui sont \u00e0 distance lors du d\u00e9ploiement d’une nouvel outil.<\/p>\n

En effet, pour une grande majorit\u00e9 des collaborateurs en t\u00e9l\u00e9travail, ce mode de travail est un nouveau et implique de grands bouleversements des habitudes et des fa\u00e7ons de faire. Le d\u00e9ploiement d’un outil, qui doit \u00eatre tr\u00e8s accompagn\u00e9 lorsque les utilisateurs sont au bureau, se doit d’\u00eatre encore plus accompagn\u00e9 et de mani\u00e8re adapt\u00e9 quand ses utilisateurs sont \u00e0 distance.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.10″ hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Pour 30% des participants, la communication sera plus difficile<\/strong><\/span><\/h2>\n

La communication aupr\u00e8s de tous les collaborateurs de l’entreprise sera diff\u00e9rente et beaucoup de nos participants pensent que celle-ci sera plus compliqu\u00e9e. Il faudra \u00eatre particuli\u00e8rement attentif aux messages envoy\u00e9s et revoir les moyens de communication pr\u00e9sents dans l’entreprise et adapter ceux-ci pour une communication destin\u00e9e aux utilisateurs en t\u00e9l\u00e9travail.<\/p>\n

Des moyens de communications ont \u00e9galement connu un essor depuis quelques mois tels que Zoom ou Microsoft Teams, n’h\u00e9sitez pas \u00e0 faire des r\u00e9unions en visioconf\u00e9rence ou cr\u00e9er des groupes afin de plus facilement informer tous vos collaborateurs.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.10″ hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Pour conclure<\/strong><\/span><\/h2>\n

Nos participants ont clairement mis en avant que le d\u00e9ploiement de nouveaux outils en t\u00e9l\u00e9travail va bouleverser les fa\u00e7ons de faire et de communiquer.<\/p>\n

A distance, il faut faire encore plus attention aux mani\u00e8res de communiquer, voire r\u00e9former ces moyens afin de toujours mieux communiquer et rassurer les collaborateurs.<\/p>\n

Il ne faut pas oublier que pour la plupart d’entre eux, cette nouvelle fa\u00e7on de travailler est nouvelle et qu’un temps d’adaptation est n\u00e9cessaire afin d’appr\u00e9hender et d’avoir confiance en ces nouveaux outils. Bien communiquer est plus dur, il faut donc \u00eatre plus vigilant afin de bien accompagner le d\u00e9ploiement un nouvel outil lorsque les utilisateurs sont \u00e0 distance.<\/p>\n

Notre assistant digital Shortways peut vous aider \u00e0 rassurer vos utilisateurs. Sa disponibilit\u00e9 en continu et ses diff\u00e9rentes aides (pas-\u00e0-pas, FAQ, aide contextuelles) leur apporte du soutien peu importe le jour et l’heure.<\/p>\n

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Les participants de notre webinaire nous ont donn\u00e9 leur avis sur les modifications li\u00e9es au phygital. D\u00e9couvrez leurs r\u00e9ponses !<\/p>\n","protected":false},"author":2,"featured_media":18118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","cybocfi_hide_featured_image":"","spay_email":"","footnotes":""},"categories":[506,513],"tags":[61,519],"class_list":["post-18085","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-it","category-transformation-digitale","tag-conduite-du-changement","tag-sirh-fr-2"],"yoast_head":"\nComment le \u00ab phygital \u00bb va changer l\u2019accompagnement des utilisateurs sur un nouvel outil ?<\/title>\n<meta name=\"description\" content=\"Les participants de notre webinaire nous ont donn\u00e9 leur avis sur les modifications li\u00e9es au phygital. 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